What is Equity Crowdfunding?
Equity crowdfunding is the ability for companies to raise capital from the general public in exchange for equity in their company. These funds can then be used to continue growing the business.
Equity crowdfunding is different in that you are actually receiving shares in the company you invest in.
This has revolutionized the start up investing world, allowing companies the ability to raise capital easier than ever before.
“Equity Crowdfunding is the ability for companies to raise capital from the general public in exchange for equity in their company. These funds can then be used to continue growing the business.”
The Basics
The Power of the Crowd
Chances are you haven’t heard of equity crowdfunding, but that’s because it is relatively new! It wasn’t until 2012, when the JOBS Act was implemented, that the United States government realized that crowdfunding could catalyze the growth of startup businesses and private companies.
To put it simply, equity crowdfunding allows startups and private companies to raise funds through investments from you! And of course, you receive financial gain in their business for your contribution. This can come in the form of equity, a convertible note, a SAFE, or interest payments on your investment.
Every Car Needs Gas
Obviously, without gas, your car will not continue moving forward. It is no different when looking at a business. Without the necessary funds fueling growth and every day operations, your business will likely come to a halt.
Equity crowdfunding through PicMii provides a fast and simple process to raise the funds your business needs to thrive.
